Book review #5: You^2 by Price Pritchett

You^2: A High-Velocity Formula for Multiplying Your Personal Effectiveness in Quantum Leaps by Price Pritchett is centred around the idea that you can increase the results in your life EXPONENTIALLY. In fact, Pritchett believes that our life doesn’t have to follow a step by step plan or a linear direction. Not Ever.

You^2 by Price Pritchett

Price Pritchett has a PhD in psychology and is an expert in the field of breakthrough performances. He is also the founder and CEO of a consulting firm in Dallas. He speaks with great authority on matters of personal growth whilst maintaining an unlimited supply of optimism and hope for his readers.

I came across the idea of quantum leaps through one of my coaches at the start of 2019. But, because it was a very unfamiliar concept, I didn’t think much about applying it to my study of personal development. You^2, despite being only 36 pages long, helped me to understand and explore what it really means to take a quantum leap.

Pritchett says that “Quantum physics is described as the most powerful science ever conceived by human beings. It requires a major rethinking of such concepts as time and space and how human consciousness operates.” (And please don’t worry. This isn’t going to be a theoretical breakdown of the history of this science, so stay with me.)

The author says that “You^2 implies an explosive jump in your personal performance that puts you far beyond the next logical step.” Now, what a minute? “Far beyond the next logical steps”? Tell me more, Pritchett.

Rather than accepting what has already been done, what people typically do or even our present circumstances, we should opt to bypass all of that and go for a breakthrough. But how does that actually happen? Simple. Stop trying harder. Choose the path that is the most efficient, effective and which allows for better alignment.

It’s about giving yourself permission and the opportunity to dream, soar and explore. What is it that you truly what to have, do or be? If you were to visualise your future, without any limits or restraints, what do you see? Who are you? Where are you? Once you’re able to get clear about what you want, you can start the pursuit.

My favourite chapter of You^2 is called ‘Trust in the Power of Pursuit’. For me, what this really means is action, but I like the way Pritchett’s phrasing triggers my imagination. “Dreams begin to crystallize into reality when they are pursued.” Sure, that does sound pretty straightforward and maybe a little idealistic. But, it is the absolute truth.

When we are clear about our vision and pursue it with what I like to call “positive aggression”, we remove the element of safety and of fear, unleashing something within – a little bit of magic, perhaps – that propels us forwards and upwards.

Important aspects of the pursuit are suspending disbelief and seeking failure. When you suspend disbelief, you “act as if your success is for certain”. You find the faith you need and you release the limits you have long attached yourself to. In order words, you strive to break free from what has held you back in the past. On the point of failure, Pritchett underlines that it is part of the journey. In fact, failure shows that change is happening and we must realise that if we don’t experience any problems, pain or difficulties, we are not growing and we’re likely aiming too low.

Just because things aren’t in order right now, it doesn’t mean that it will stay that way. For example, it’s basically impossible to bake something without getting the kitchen in a hot mess. You know that once you’ve finished you’ll have a delicious cake to eat and enjoy. Or halfway through surgery it always looks like there’s been a murder in the operating room. But that’s no reason for any doctor to call it quits. So you, too, shouldn’t give up before you’ve reached the finishing line.

Though You^2 is very, very short, there are many examples and quotes that filled me with inspiration and perspective. I think I’ve read the book at least 40 times already, and I’ll keep coming back to it for extra motivation and guidance, whether I read all 18 chapters or just a mix-and-match selection.

Overall, I would describe You^2 as a no-nonsense, straight-talking, proven guide to expansion in all areas of your life. Highly recommended!



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